Lane: Being that it’s a short and very fast-paced commercial, we needed something to grab the viewer’s attention right from the start. One of the appeals of the film is its dark, stylistic approach.
This interview is for anyone who’s interested in animation, used to read Tom Clancy and everyone else in-between. However it all seems to be in a day’s work for those at Psyop (the same guys behind the Twining’s Tea Advert).Ĭreating an animation as visually stunning as the one for Tom Clancy’s Ghost Recon Future Soldier provokes its own questions (HOW did they do that? Should I just give up now?) Fear not, because Skwigly recently had the opportunity to take a fascinating insight into their methods, and how they managed to portray such a strong message in such little time. For those working in the animation industry, working for a client such as Ubisoft must be a daunting experience.
